& (Leipzig Mainz)
Poster and flyer for a group exhibition of Ingo Mellers painting class (HGB Leizipg) and Anne Bernings painting class (KH Mainz) at the Spinnerei Leipzig.
Beton is a graphic design studio founded by and consisting of Benjamin Buchegger and Oliver Hofmann, based in Vienna.
We create visual identities, exhibition design, books, editorial design and websites for clients in the broad field of the cultural sector. We believe that a design solution can be found in the given problem; often this solution is not the answer to a question, but rather the proposed question itself.
Get in contact with us via office@beton.studio
or follow us on Instagram
We are not offering internships at the moment but will look through your application if sent in.
Our website is under constant construction.
We are currently working with:
Akademie der bildenden Künste Wien
Akademie Schloss Solitude (Solitude Journal)
Falter Zeitung Wien
argekultur Salzburg (Open Mind Festival)
Land Salzburg (p-art-icipate)
Mieux
nitty gritty
Splitter Verlag Wien
Spot the Dot (Faster Than Skincancer)
Stadt Wien – Büchereien
Stadtgalerie Salzburg
Szene Salzburg (Sommerszene)
Typisch Beton Grafik Design OG
Kranzgasse 18/7
1150 Vienna
office@beton.studio
www.beton.studio
Instagram
betonbetonbeton
Oliver Hofmann
oliver@beton.studio
+43 (0)676 9748475
UID-Nummer (VAT) ATU66804899
Firmenbuchnummer 370708i
Eingetragen beim Handelsgericht Wien
Website Coding and Guidance: Florian C. Wachmann
Typeface: OCR F
Portfolio photography by Julian Mullan and Joseph Gassebner
Responsible for the content: Benjamin Buchegger, Oliver Hofmann
Poster and flyer for a group exhibition of Ingo Mellers painting class (HGB Leizipg) and Anne Bernings painting class (KH Mainz) at the Spinnerei Leipzig.
Poster campaign for 2017th annual "100 best Posters of Austria Germany and Switzerland" exhibition at the Museum of Applied Arts in Vienna.
As also also being part of the exhibition we were happy to develop a poster series which actually questions the event and the purpose of poster design. We developed three arrogant and vain posters. The approach was to reflect upon the medium in public space and on different strategies of distinction. The posters say:
I AM NOT PERFECT BUT ALMOST
I’m with stupid
NAUGHT, BAD, UNPUNCTUAL … but pretty
Artwork and identity for 7 inch record label project 15 PCS.
Each released track was a collaboration between two artists.
Poster and orientation for the aniversary exhibitaion of "Hochschule für Grafik und Buchkunst Leipzig" at the musuem of applied art in Leipzig. Designed and implemented in collaboration with Jaroslaw Kubiak and Markus Dreßen.
Artist monograph for Viennese artist Heribert Friedl published by Kehrer Verlag, Heidelberg.
Honored as „One of the most beautiful books from Austria 2014“
Heribert Friedls work is hard to capture in images, just as the book states. You can touch it, rub it, smell it. But most of the time you can hardly see it. The book refers to this act of leaving things out. It’s visual appearance is subtle, to perceive it you have to take it into your hands. The book is sectioned into one conceptual, text-based part, where images step in to the background and one more image-based part for smaller works.
Artwork for the techno label BAU from Leipzig.
BAU01 Lynx: Printed with spot color and silver on linen embossed carton, 2015
BAU02 Bokor: Printed with spot color and florescent color on linen embossed carton, 2017
BAU03 Demian – Return to Third Planet: Printed in CMYK, 2018
Artwork conceived in collaboration with Martin Groß.
Poster for the exhibition "Be Calm" by the artists Selma Van Panhuis, Katharina Schilling and Maria Schumacher. The Poster was part of the international poster competition at le Signe in Chaumont 2016. Silkscreened light grey on bright yellow.
Conception and design of an artist's publication for Mikhail Tolmachev. Implemented in collaboration with Christian Hofer. "Beyond Visual Range" was a large scale artistic intervention in the "Central Armed Forces Museum" in Moscow in 2014.
The publication was an attempt to translate the exhibition into book form on the basis of the architecture of the museum, trying to understand the museum as a medium. Each installation of the artist was treated in the book, within a strict structure, for itself. Narrative solutions always referred to the respective room and the work developed for it. The entry into the book are images of the museum, the photos were rigorously cut to sharpen the view of the institution and to challenge the semblance of objectivity. The subtle intervention within the museum is mirrored by a subtle mix of material – different weights of paper and a hidden part of dialogue. It comes with a German supplement.
Poster for a students exhibition at the Hochschule für Grafik und Buchkunst Leipzig. Silkscreen printed silver and black.
Bookdesign for »COMPANY. Photographies and Fragments on Working« by the artists Beatrix Zobl und Wolfgang Schneider (zoblschneider).
The book was awarded with the Staatspreis 2019 as »One the most beautiful books of Austria 2019«.
Design of a sign for Katharina Schilling and Eva Hegge’s Exhibitions Cosmo & Kramer at Ortloff in Leipzig, 2015.
Book jacket design and custom typeface "Problem" for Katja Lange-Müller‘s Frankfurter Poetikvorlesungen titled "Das Problem als Katalysator" published by Kiepenheuer & Witsch.
Publication project in collaboration with Ondine Pannet and Felix Holler at the HBG Leipzig.
Poster for Michael Riedel and FAMED's collaborative exhibition 'Finissage' at ASPN, Leipzig.
Campaign concept and design for Spot The Dot's sportsrelated skin cancer awareness campaign »Faster Than Skincancer«. Typeface »Diatype« by Dinamo. Photography by Max Manavi-Huber and Oliver Toman.
The mural (6 × 3 m) shows the perspective view of a facade of a typical Viennese apartment building. The centuries-old sgraffito method thematically combines the technique with the subject. It digs into the wall of the house and thus approaches the hidden network of pipelines that make the city a living organism. The dimension of the motif fits into the street view. As with a tilted picture, the viewers can decide which perspective they take. By shifting the perception modes from the actual street view to the image – the one appears as a simulacrum of the other. Only a slight change in perspective creates distance and makes the city reflectable as a stage of public life. The audience moves through the installation and thus becomes part of the staging and vice versa. There is a synergy between the scenery, the performer and the audience of the urban drama.
Catalog for Gerd Rohling's Exhibitions "Der Sprung" in Leipzigs "Museum für bildende Künste"
Typeface and lettering for the Hearts Hearts's second album release GOODS GODS.
Poster series for the club "Institut für Zukunft" in Leipzig
Publication for an exhibition of Heidi Speckers photography class from Leipzig and Bernhard Prinz' class for experimental photography from Kassel. Image editing and installation shot by Christian Schwarzenberg
Book design for a travel guide through the countryside south of vienna.
Concept and design in collaboration with the artist Hanna Stiegeler for an exhibition catalogue.
Website for post production and and retouching studio Josef Gassebner.
Beton
Kettenbrückengasse 5/9
1070 Wien
Book design for and with Salzburg Museum and the photographer Rainer Iglar from Fotohof edition. The book compiles a large collection of public artworks from all over Salzburg city from the post war period. Eight essays in the beginning of the book reflect their history through different perspectives. The main part of the book lets you stroll through the city and discover the diverse artworks. The third and last part of the book gives orientation through the 576 pages.
Identity, campaign, exhibition graphic design and website for the Salzburg Land Exhibition "200 Years of Salzburg in Austria". In collaboration with studiosteinwender. Exhibition architecture by March Gut. Coding by Florian C. Wachmann
For the vast historical exhibition about the state’s history with Austria we developed a minimal graphic voice carried by typography. We wanted the posters to support the surrounding and to simply add type. The wordings suggesting either a scream, perspective or time reference – going back or forth – were put in place and view of the observing citizens. As the object in the museum needs labeling to become an exhibit, the exhibition wanders from the museum into the public space and connects the show with it’s main protagonist: Salzburg
Poster for an exhibition of Ingo Mellers painting class at HBG Leipzig in Luzern, Switzerland.
Honored as one of the "100 Best Posters 16 Germany Austria Switzerland"
Postcard for an exhibition by Maria L. Felixmüller and Maria Schumacher.
Identity and catalog for the art award "Marion Ermer Preis" in collaboration with Paul Bowler.
We developed a design framework which would allow the honorees to participate in the design process. Marion Ermer Preis was the first and is the most distinguished art award in the former GDR part of Germany. In 2016 the award was hosted in Leipzig for the first time. We conceived and designed four catalogues (one for each prize winner) in a slipcase, as well as posters and invitation cards.
There was no corporate design given in any way and neither did we want to produce one. However, we still wanted to suggest a kind of identity that would hold the event together visually as long it lasted and would stand for its own in what was to follow. We thus developed a set of rules which would allow the artists to take part in designing there book jackets. We designed the ephemera under the same conditions. The rules were: choose a background color and an image which fits the purpose. The typography frames these elements. We went on to use rather banal images of art/exhibition clichés.
Identity and posters for "Open Mind Festival 2018" at ARGEkultur Salzburg.
Lectures, workshops and performances from and with "White on White", Thomas Köck & Andreas Spechtl, Maxi Obexer and many more.
Identity and posters for "Open Mind Festival 2019" at ARGEkultur Salzburg.
Identity and posters for "Open Mind Festival 2020" at ARGEkultur Salzburg.
Contribution to the exhibition DADDY in Leipzig in summer 2018. Picture by Moritz Zeller.
Guide for the Austrian National Parks with maps and illustrations.
For the interior we worked with corporate typeface "Akkurat" and added "Lexicon" to form a warm but informal content body.
The Cover was designed by Chloé Thomas based on her Corporate Design for Nationalparks Austria.
Identity and campaign for the International Performing Arts Festival „Performing New Europe 2018“ by SZENE Salzburg.
The Poster was honored as one of the "100 Best Posters 17 Germany Austria Switzerland".
We created a visual language based on the artistic practice of décollage – destructed posters in the public space are ripped off and are either used as a whole or parts are re-used to become something new.
In reference to recent developments concerning europe we see the campaign as a comment to the constant re-evaluation and re-interpretations of the idea of national culture as it is played out in the public sphere.
Next to the posters, the program and a cinematic trailer we developed a "Work Book", consisting of notes and work material from the participating artists.
Identity and campaign for the International Performing Arts Festival »Performing New Europe 2020« by SZENE Salzburg.
After 2018, we again worked with the poster itself as the visual – this time not through performative deconstruction but rather through construction. Adding layer by layer. Performance in the streets. We worked with only black color and only one material. Turn turn turn. By turning over the basic blueback poster paper we could use two different surface structures for the posters and the booklet.
Poster for the exhibition "Prints / Made in Leipzig".
Honored as one of the "100 Best Posters 13 Germany Austria Switzerland".
Poster and folder for a discussion series at the HGB Leipzig. In collaboration with Nora Krings.
Catalog for an Exhibition of the artist Richard Hirschbäck at Stadtgalerie Lehen in Salzburg.
Visual for Tania Brugueras Performance »School of Integration«
For Tania Brugueras Performance »School of Integration«, which should have happened during the Wiener Festwochen 2020, we created a visual based on the Austrian flag and the colors of the 10 flags of countries the most people come from to Austria.
"Skifahren in Ostösterreich" is a guide for skiing in the east of Austria, which is not primarly known for its "big" ski resorts . Published by Falter Verlag, Vienna.
In 2017 we printed a limited edition of T-Shirts. White on black and white on white.
This is the first iteration of a series of printed journals of the formerly solely web-based magazine by Akademie Schloss Solitude in Stuttgart. Edited by Denise Helene Sumi.
Identity and campaign for the international performance art festival "Sommerszene" in Salzburg.
For this years iteration we developed a campaign which proposed questions to the public. Simple yes-and-no-questions, such as: Have you ever been in China? Are you a coward? Are you playing the piano? Do you ride the bike? …
The questions we installed on a bridge in Salzburg and in the inner city. To that the posters for the festival said Yes! and No! Firstly, these questions ask how one performs in society and how his or her fragments of performances are put together. One may answer one question positive and the other negative. It also questions this dualistic thinking, how can one answer these questions easily? Is a society really programmed that simple? Yes! No!
The topic of programming is reflected on by using the typeface Amelia, a typeface design by Stanley Davis in 1965. It's design superficially resembles MICR encoding, which was developed to be read by computers. The technology allows MICR readers to scan and read the information directly into a data-collection device. Amelia was MICRs hippy sister (used for the Beatles’ Yellow Submarine Artwork).
Environmental photos by Bernhard Müller.
Identity and campaign for the international performance art festival "Sommerszene" in Salzburg.
Environmental photos by Bernhard Müller.
Identity and campaign for the international performance art festival "Sommerszene" in Salzburg. The campaign conveys an aesthetic that refers to the design of sales advertising on a textual as well as formal level. This dramatic staging is superimposed with the current apocalyptic mood. The topic of consumerism is formally linked to the crisis of the anthropocene.
Environmental photos by Bernhard Müller.
Since 2018 we are working with Stadtgalerie Salzburg. A public institution consisting of several art spaces spread all over the city of Salzburg. We developed an easy to implement design system for posters and postcards.
Identity, website and monthly program for the music and performance venue SZENE Salzburg. We designed the new identity including a custom typeface based on squares. Coding by Florian C. Wachmann.
Catalogue for the exhibition "Taking Silk" of Leipzig based artist Katharina Schilling.
Poster for an Exhibition at stadium by Katharina Schilling.
Poster and typeface for the exhibition "The Tide Pool" by Katharina Schilling.
Identity and campaign for the season 2017/2018 at Theater an der Rott. In collaboration with studiosteinwender.
Awarded with a "Silver Venus" at the CCA Awards 2018.
Due to economical reasons, both financial and the scope of work, we developed a very simple, easy to be implemented graphic system of black type on white surface. For the posters the white backround functions as a stage for the bold letters which perform each piece individually. Repetition takes a major role.
Book, poster and postcards for anthology of the german Literaturinstitut. designed and set in collaboration with Jaroslaw Kubiak.
Publication system for the department of architecture at the technical university of Vienna. Implementation in cooperation with the "Institut für Architektur und Entwerfen".
Website for the german artist Katharina Schilling. Coding by Florian C. Wachmann.
Identity and Website for Vienna based music producer and sound engineer Nikodem Milewski. Coding by Florian C. Wachmann.
Website for the german filmmaker Regina Schilling implemented in collaboration with Felix Walser.
Posters for the 2017 season opening festival at Conne Island in Leipzig.
Poster for an exhibition of Ingo Mellers painting class at HBG Leipzig in Stuttgart. Poster developed and screen-printed in collaboration with Jasper Eisenecker.
The publication »Zahlen, bitte!« Collects the column by Florian Klenk (editor-in-chief Falter) and Konrad Pesendorfer (Chief Statistics Austria), which has been published in the weekly newspaper »Falter« since 2016. A short interview on an Austria-specific topic is juxtaposed with a matching infographic. Part of the task was to translate the different graphics of Statistics Austria in book form.
All infographics are on the same square, visible grid. Different textures from line and dot patterns allow shades of gray in monochrome printing.
The entire publication is produced from the same pink paper – cover, header as well as core. The color and feel of the material allude to the appearance of file folder. Due to the exaggerated objectivity of the one-colored book body, the medium book is also questioned as a container of truth.
The book was awarded as one of The most beautiful books of Austria in 2018.
The second publication in the series »Zahlen, bitte!« collects the column by Florian Klenk (editor-in-chief Falter) and Konrad Pesendorfer (Chief Statistics Austria), which has been published in the weekly newspaper »Falter« since 2016.
Identity for the documentary film festival "Zwickl" in Schwandorf, Germany.
Honored as one of the "100 Best Posters 15 Germany Austria Switzerland"
A poster design for an outdoor festival in summer 2020.